WUF returns to Basel with Celebrating Paper, a curated event dedicated to the enduring power of print in contemporary visual culture. Hosted on the 30th floor of the iconic Messeturm at Bar Rouge, the two-day program invites members of the WUF ecosystem to explore a living archive of publications that blur the boundaries between editorial practice and artistic expression.

WUF Basel 2025: Celebrating Paper30th Floor, Bar Rouge – Messeplatz 10, BaselJune 17–18, 2025WUF Lounge & Studio | 10:00 – 18:00 | WUF Members onlyWUF Members Party | June 17, 19:00 till late | RSVP required

At the heart of the space, a site-specific installation composed of books suspended in the air by Jesse Draxler ("U&Air Basel"), as well as the exposition of a selection of high profile publications will reflect on the book as both medium and memory.

● Don’t Call Me Fotografo by Enrico Rassu

● U&I Exhibition Book by Jesse Draxler

● Urban Singularity. L’architettura oltre l’umano by Fabio Giampietro

● Digital Maieutics by Skygolpe

● prompt by Paul Sears

● Fragments by Andrea Bonaceto

● No News Good News by Gianluigi Colin

● La Lettura Cento by Gianluigi Colin & Antonio Troiano

● Selected titles by Franco Maria Ricci Editore

● Selected titles by Fakewhale

● Selected titles by WUF Curatorial Team

“In an age of fleeting content and digital noise, paper offers a space for reflection and permanence. Celebrating Paper is our tribute to the enduring power of print, reminding us that some ideas are meant to be held, not just seen.”

— Etan Genini, Founder of WUF

On the evening of June 17, the experience will culminate in the WUF Members Party, a private event

soundtracked by Italian DJ Emma Iovino. Access is by RSVP only.

Event Details:

WUF Basel 2025: Celebrating Paper

30th Floor, Bar Rouge – Messeplatz 10, Basel

June 17–18, 2025

WUF Lounge & Studio | 10:00 – 18:00 | WUF Members only

WUF Members Party | June 17, 19:00 till late | RSVP required

RSVP & Contact

To confirm attendance: rsvp.wuf.art/basel-2025

Further details: wuf.art

Official Media Partner: Corriere della Sera

Presenting Partners: Mioo Tech, PRNTD, Valuart, Fakewhale, PCM Studio